With an educational background in humanities and design, Joelle began a career in marketing and communications quite naturally. Focusing on networking, design and marketing, she supported international non-profit organizations, small businesses, medical and dental practices and corporations by strategically engaging with their target audiences and achieving communication, marketing and business development goals. In 2018, Joelle founded Edify Dental Marketing and was soon joined by her husband, Jared, and an exceptionally talented team who make working with and serving dental practices an absolute joy, every single day.
In her free time, Joelle loves treasure hunting at thrift stores and garage sales, reading non-fiction (she especially loves biographies and philosophy), cheering her 5 kids on at their basketball games, and empowering other women to fulfill their purpose through teaching and speaking opportunities.
With 10 years experience in business operations and technology consulting for dental practices, Jared has been instrumental in developing and refining Edify’s signature ability to align marketing efforts with real-world business objectives. Knowing the challenges and responsibilities dentists face every day, his collaborative approach as a leader and client success manager ensures the values and perspectives of dental providers remains at the forefront of every project. Jared loves fostering an environment where the Edify team can work together in harmony and joy.
Originally from Dallas, TX, Jared is a connoisseur of craft coffee and loves attending his kids’ basketball games.
With over 20 years experience in graphic and web design, James brings a wealth of expertise to his role as Lead Designer. His extensive background in partnering with organizations in the non-profit sector allows him to approach each project with a deep understanding of how to craft compelling, purpose-driven designs. James is passionate about helping Edify clients showcase their unique brand identities and create strong connections within their communities through beautiful, story-based designs.
When not designing, James enjoys spending time with his family and regularly travels to help non-profit organizations continue in passion and vision for their distinctive missions.
Melodie joined Edify with a background in small business operations, the financial sector and a readiness to fully engage in SEO for healthcare professionals. Combined with a passion for excellence and detail-oriented approach, her experience and focused training in SEO helps dental practices achieve their business goals through tailored, effective strategies. Knowing that SEO is a rapidly evolving element of digital marketing, Melodie actively pursues continuing education in her field to help keep Edify clients on the leading edge of search engine trends.
A Dallas native, Melodie lives in the Lake Highlands area, which offers the charm of a small town within the vibrant city. She loves spending time with her husband and kids, and you’ll often find her running into friends and family at local favorites like Target, Goodfriend, Cultivar and even Costco.
With 7 years experience as an administrative assistant, Kimberly uses her expertise in project management and office administration to streamline client projects and ensure tasks run smoothly for the Edify team. She plays a vital role in organizing and coordinating efforts to keep our creative team on track.
Passionate about crafting personalized marketing campaigns, Kimberly focuses on understanding every practice’s unique personality and target audience in order to facilitate the effective communication of their message and value propositions.
Originally from Sherman, TX, Kimberly now resides in the Dallas area with her husband and two young boys. Her family enjoys staying active through park walks, blackberry picking and beach vacations.