Turn [Dental Practice Acquisition](color.blue) Into Growth Opportunities

Here's how to get started marketing after dental practice acquisition.

Build on past successes for sustainable growth.

When acquiring or rebranding an existing dental practice, it's important to leverage past successes for future growth. Practices with a solid foundation can focus on re-branding and growth strategies immediately. A dental office with a weak or scattered digital infrastructure may benefit most from a complete overhaul in the digital world while investing in traditional marketing for maintaining the existing patient base. Identifying strengths and diagnosing weakness with clarity and self-awareness provides the best launching pad for long-term success.

Prioritize patient retention and reactivation.

The greatest asset in dental practice acquisition is the patients. From day one, make sure the existing patient base knows you are here to carry on the legacy they have come to trust. The best dental marketing strategies for new practice acquisition takes a deep dive into what the patient base knows and loves about the practice.

Expand into new patient acquisition strategies.

Maintaining connections and expanding growth goes hand in hand. With data-driven strategies and powerful platforms, the team at Edify Dental Marketing operates from a synergy-success model driven by an understanding of how multi-channel marketing performs best. In new patient acquisition, the patient pathway moves from exposure to awareness, awareness to consideration consideration to trust, trust to conversion and conversion to advocacy. This is a healthy patient life cycle and requires meaningful engagement and positive experiences at every touchpoint. Utilizing the right platforms at the right time and leveraging existing strengths optimizes performance to increase profitability and boost production.