Endodontists may have D.D.S. or D.M.D. after their name but their marketing needs are significantly different from that of most other dental specialties.. The most common goals we hear from endodontists opening or looking to grow their practice include:
Establish a professional digital presence
Showcase professionalism and precision in care
Increase referrals and improve workflow
Get more reviews and improve the patient experience
Since the majority of patients come from referral sources, endodontists want to make sure their practice name is reputable and respected among dentists and patients alike. Attention to detail in an endodontic website and advanced SEO will reflect the professionalism and pedigree others need to see when choosing their preferred endodontic provider.
Having highly rated online reviews gives both your patients and referring providers confidence that you have a proven track record of high quality patient care. Providing a pain-free digital experience with features like online booking and automated review requests and follow-up puts patients at ease when they are scheduling an otherwise anxiety-inducing procedure. Focusing on these elements will help you grow whether you are starting a new endodontic practice or have been in practice for years.
Ultimately, dental marketing solutions come down to the unique needs of your endodontic practice and the community you serve. At Edify Dental Marketing. our marketing services are fully customizable because we know that every dental practice is different. With that being said, our team of dental marketing professionals recommend a core combination of services as a solid starting point for any endodontist looking to establish an engaging and conversion-driven digital presence for their practice.
Custom endodontic website
Local and full-service SEO
Google Business Profile management
Print marketing
Email marketing