Are you a pediatric dentist looking to grow your practice? Many pediatric dentists share similar marketing goals in terms of business and growth strategy. Common goals we hear from pediatric dentists opening a new practice or entering a growth phase include:
Establish a trustworthy, engaging brand
Attract new patients with increased visibility
Build a 5-star online reputation
Provide high-value resources and convenience
In Pediatric Dentistry your aim is to create a fun, safe environment for kids while providing parents with the guidance they need to care for their child's oral health.
Brand consistency is core to a pediatric dental practice. Creativity with colors, and themes on your website, social media presence, and print media goes a long way in setting your practice apart. Blog articles will help your practice visibility among parents searching the web for information about their kids oral health while strategic email newsletters will help keep your patient families informed and engaged with what they need to know.
Because your target marketing audience are parents (who, let's face it, are in the throws of parenting and need dental visits to be as convenient and stress-free as possible!), features like online booking, online payments, appointment reminders, and virtual waitlist are essential. And for the icing on the cake, an active, attractive social media presence with fun contests, prizes, oral health info, and stellar reviews helps your practice stay connected and engaged with your patients...and your community.
Ultimately, dental marketing solutions come down to the unique needs of your pediatric dental practice and the community you serve. At Edify Dental Marketing. our marketing services are fully customizable because we know that every dental practice is different. With that being said, our team of dental marketing professionals recommend a core combination of services as a solid starting point for any pediatric dentist looking to establish an engaging and conversion-driven digital presence for their practice.
Custom pediatric dental website
Local and full-service SEO
Email marketing
Social media management
Google Business Profile management