[Photography and Videography](color.blue) for Dental Marketing Success

Stand out and showcase everything that makes your practice special with photos and videos designed to capture attention and create connections.

Why Video Matters in Dental Marketing

87%
say video influences trust in a brand
89%
of consumers desire increased video content
157%
increase in organic traffic for websites

Ready to increase organic traffic, boost engagement and build trust?

Dental videos and photos are the way to do it! Our media production team understands dental and knows how to make your practice shine. Regardless of your dental specialty, highlighting the people and environment a potential patient will encounter at your practice creates an immediate connection and positive association. Here's what professional videos and photos of your dental practice can do for you:

Increase treatment and case acceptance rate

Showcase smile transformations

Boost social media engagement by 1000% (seriously!)

Make your practice the easy choice for patients

Don't miss out on powerful marketing tools to boost patient acquisition, production and profitability.

Video is the #1 content marketing strategy today. Patients expect to visually experience a service or environment before making a commitment. From patient testimonials to procedural education, media production is a time-tested, proven strategy for practice growth.

beautiful dental office waiting room shows the impact of professional photography for dental marketing

Increase confidence in yourself and your practice

We understand that stepping in front of a camera may feel intimidating, but your patients WANT to see you and your team. And we make the experience as easy and convenient as possible!

At Edify Dental Marketing, we partner with the dental videography and photography production specialists at Burgos Media. Together, we plan your production day and strategize about high-value content so that your final production package provides everything needed for a compelling digital presentation.

VIEW DENTAL VIDEO PORTFOLIO

Edify's media production package gives you the best of everything

Why choose Edify Dental Marketing for videography and photography? Simply put, we know dental and we partner with the best. With years of experience in dental marketing, our design director knows what your patients want to see and what will work best with your marketing strategy. We work directly with the production director at Burgos Media to provide you with a seamless production experience and optimize your shoot so that all you have to do is show up and talk candidly about what you know best: dentistry.

That leaves you more time for patients and enjoying practice success. It’s another part of our while-glove, pain-free approach to dental marketing.

What's included in a media production package?

If you are serious about marketing your dental practice, visually compelling content is 1000% necessary. A complete media production package with Edify provides all the content needed to begin building a powerful, conversion-driven digital presence PLUS print materials and more.

Pre-production meeting and booklet

100+ photos

Brand video

Website header video

Complete b-roll

Interview and testimonial videos

Optional social media reels

Package starts at $4500. Production team travel fees are included.

Incredible!!! You're so talented. We just showed the team and they all loved it! Someone even cried 🥹.

- Kathleen Anderson, DMD (after seeing their brand video for the first time)

Questions about videography and photography for your practice? We've got you covered.

Why is professional videography and photography of my dental practice important to marketing?

Successful marketing relies on content – and the best content for dental marketing is professional, authentic and personal. High-quality videos and photos of your dental practice give potential patients confidence in what they can expect, who will be providing care and why your practice is the best choice for them.

How much does videography and photography for dentists cost?

Our comprehensive media production package for a single-location dental practice is $4500 – and that includes everything. Multiple office locations? Interested in a multi-day shoot with extended footage and social media reels? Let us know, and we’ll put together a custom proposal that fits your practice needs.

Can we just use stock photos and videos in marketing?

Stock photos are not recommended as the core visual content for dental marketing. Stock photos typically raise questions in the mind of potential patients rather than answer them. When a potential patient lands on your website, they are asking questions like, “Who is the dentist? What does the office look like? What kind of service and experience can I expect? Are they really trustworthy?” Professional photography and videography of your dental practice – in conjunction with clear messaging – answers those questions with confidence. On the other hand, the exclusive use of stock photos leaves patients wondering and unconvinced if what they see is what they’ll get…and they may just move on to the next dental website that confidently showcases their practice with confidence.

What is included in a media production package?

A comprehensive media production package for a single-location dental practice includes 100+ photos, brand video, website header video, provider interview videos, patient testimonial videos, complete b-roll and social media reels, as an optional addition.

Where will the videos and photos be used?

The videos and photos of your dental practice can be used in multi-channel marketing including your website, social media, Google, email campaigns and more. The marketing services selected determine when and how video and photo content will be used for your practice.

Will our practice own the videos and photos?

Yes. Videos and photos of your dental practice are yours to keep and use with full licensing and publishing rights. The Edify team simply partners with your practice for strategic usage and placement in order to maximize the benefit of your media.

Ready to make a bigger impact in your marketing with beautiful, branded content? Let's get started.

Transform your digital presence with visually stunning content. Reach out to our team for a free discovery call to discuss your practice needs and the best solutions to help you achieve success.